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Just over a week ago I had the opportunity to shoot the new BMW M4 for BMW Pelras, Toulouse in one of the classiest possible locations in Toulouse, Place du Capitole...

 

I arrived at BMW Pelras late afternoon ready to shoot the M4 ( their demonstrator car ) . I had plenty of ideas, not wanting to shoot the car like all the other press photos taken on a track or on the typical windy roads we headed straight into the centre of Toulouse. With help from the local police we were granted access to the Place du Capitole.

Marketing director of BMW Pelras, Laurent Marrassé helped organise this photo-shoot, getting us the required permission from the local authorities. With limited time I started shooting right next to the dealership at a location I had spotted on the way there... However with dodgy dealings going on at the end of the one way street we thought that we had better leave. I followed Laurent into the centre of Toulouse, the M4 turning heads.

 

We parked up on the roof of the central Victor Hugo car park where I took some more lifestyle inspired photos to compliment the later commercial photos.

 

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After grabbing something quick to eat and waiting for the night to fall we met up with our Police escort who guided us through the pedestrian streets of Toulouse and finally onto the Place du Capitole.

 

 

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Setting up...

 

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After multiple hours spent on photoshop on various editing including removing the lorries that were unfortunately parked in front that evening...

 

 

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